Nate TilleyCo-Founder, ROAS · Direct Response Expert

The Awful Sales Funnel MISTAKE That Everyone Makes (And How To Avoid It!) #Shorts

Name: The Awful Sales Funnel MISTAKE That Everyone Makes (And How To Avoid It!) #Shorts
Uploaded: 2021-09-20T07:40:35+00:00
Duration: 47 s
Channel: Nate Tilley
Description: Short YouTube #Shorts by Nate Tilley (uploaded Sep 20, 2021) giving quick sales-funnel advice: prioritize optimizing for prospects' consumption of…

20 Sept 2021 · 1 min

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0:47

Short YouTube #Shorts by Nate Tilley (uploaded Sep 20, 2021) giving quick sales-funnel advice: prioritize optimizing for prospects' consumption of information (clear, easy-to-read pages) rather than pushing immediate sales pitches or prominent prices; warm up prospects and create 'romance' before asking for commitment. Emphasizes that busy pages with prominent prices/offers will reduce consumption and conversions.

Chapters

The number one thing that you need to be optimizing for is consumption of the information. Because if people aren't consuming it, it doesn't matter how compelling it is, it's not going to drive that person to taking the step that you want straight out the gate. I can see that you're trying to sell me something because the price is everywhere. It's join the program. You need to warm up. There needs to be romance. Again, you're pushing for consumption, you're not pushing to sell someone straight out the gate. And I can't stress how important this is. So it's better to have a very, very clean looking page that is very easy for your prospects to consume the content than having a really, really busy page. Even if you've got a great offer and great sales copy on it because no one's going to read it.