Nate Tilley argues that tech companies profit by harvesting your attention, and the average person checks their phone 100 times a day. He calls for "ghost mode": intentional isolation to protect your focus and time for what actually matters.
The power of intentional isolation, the phase that I now call ghost mode. Your attention is being drilled, farmed, and just robbed from you every single day. The five biggest companies in the world exist purely by trading in attention, and they employ the smartest minds in the world to come up with all types of schemes to rob you of your attention. So you must protect it with your life. Because unless you do, you are always going to be trading short term comfort and distraction for the things that you really want in life. Most people think that checking their phone, you know, 100 times a day is just an innocent vice, and they don't really realize the cost that they are paying by doing so, because we only have so many units of time. And if you spend it just doing mindless, where do you think you're ever going to spend the time in order to focus on those things that truly matter to you?
