Nate Tilley shares three send times that perform best across billions of emails: Tuesday at 10am, Thursday at 8pm, and Wednesday at 2pm. But your list is different, so test these on your own audience and think about what your recipients are actually doing at each time.
Tuesday at 10am; Thursday at 8pm; Wednesday at 2pm.
"Billions of emails" (as stated by the speaker).
The top three days and time of the week to send out an email so that you have the highest chance of getting those things open is Tuesday at 10am, Thursday at 8pm, and Wednesday at 2pm that's based on billions of emails sent. However, a word of warning. Everybody's list and everybody's market is typically unique and that you do want to test these on your own list. But the thing that I urge you to do is think about your prospect. Think about your prospect at an 8am on a Monday morning and how different that very same person would be on a Friday night at 10pm so you want to think about that when you send out your emails to try and get maximum open rates.
