Nathan BarryFounder and CEO, Kit · Founder and CEO at Kit

100 million songs for $10.99?! 🚀🎵 #billiondollarcreator #music #danruncie

7 Jan 2024 · 1 min

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In this brief commentary, the speaker highlights that while artists earn money from paid and ad‑supported streaming services—potentially accessing a catalog of 100 million songs for $10.99 a month—they often overlook additional revenue streams. The speaker argues that focusing solely on streaming leaves money on the table and suggests artists can boost income by creating membership communities that offer behind‑the‑scenes content, as well as by performing live shows, festivals, and other in‑person events.

Chapters

Now we're in this place where you could access 100 million songs for $10.99 a month depending on where you live. So artists are getting a share of the streaming revenue that comes through from these paid streaming services, or they're getting a portion of what's ad supported. But if they're only focusing on that, they're also likely leaving money on the table from their own version of having a membership community, having people that want to have behind-the-scenes access. Going in person and performing different shows, different festivals, doing different things.