Dan Martell's media company makes multiple eight figures annually by selling premium programs priced $5,000 to $8,000 per year, far more than influencers earn per follower. He skips brand deals entirely, instead offering standalone courses, group coaching, and done-for-you services that generate vastly higher revenue per customer.
You're making a significant amount of money. Your revenue per follower, per subscriber is probably 10 or 100 times someone who's making money off of influencer deals, brand deals. Oh, 100%. I think, you know, because I understand business, we have the highest revenue media company out there, period. Like multiple 8 figures a year. Wow. Okay. And so when you have those programs, people are paying, it's in the $5,000 to $8,000 a year range to join the program. Is that right? Yeah, it's in that bucket. The reason they're investing that is because they want the accountability, They want the strategy. I think if you have an audience and there's a way for you to support them through education, through information, and create either a course, which is a lot, a lot of the YouTubers do this, or a group coaching program, or even some people do agency, a done for you, which is fine, is a way more lucrative business model than being dependent on advertising and brand deals.
