Nathan Barry identifies three barriers that keep you from taking action: fear of the unknown, self-doubt, and not trusting your own value. He argues you need to sell yourself to yourself before you can sell to anyone else.
Chapters
What do you see that stops people from taking action? I think there are 3 things. First, 2: fear and self-doubt. Okay. First, fear of the unknown, fear of what's going to happen. That stops a lot of us. Second, self-doubt. Self-doubt stops us because we're doubting our talent, we're doubting our potential and our capability to adapt to whatever the world throws our way. And the third is trust. Trust in what you have to offer. And the way I put it is that there are always 2 sails that happen in business. The second is selling you to others, and the first is selling you to you. And until you can sell you to you well, the second will always remain a challenge. If you don't see the value that you have to give to the world, how is anybody else going to see it?