Email list is the core of business growth. Speaker B treats every marketing move as a deposit toward the list, comparing it to adding $0.10 daily to a high-interest account. Small, consistent actions compound into major results.
Give me the map between 100,000 and 1.6.
You know, it's so interesting. I think email list was huge. I have had a saying internally and then now with the team, all roads lead to the email list. So every conversation, every marketing meeting we have, everything I get pitched, I'm like, but how does that help me with my email list? And so we turn everything around. And I think having that attitude from the start really, really helped. I said to a friend the other day, like, I feel a little bit like I deposited $0.10 every day and was thinking it was nothing. And I put it in a really good, you know, high-interest savings account. And now looking back and I'm like, oh dang, that really— that built up. I think focusing on that email list over time was what really started to escalate the financial growth.
