A founder built an AI tool called TikTok Tina that automates doomscrolling for brand research. It pulls a creator's recent posts, feeds them into Gemini, and extracts what hooks viewers in the first three seconds, the audio vibe, and creative elements. D2C brands use it to spot patterns and write short-form scripts fast.
Doom scrolling can be good. Therefore, I built an AI bot named Tina that doom scrolls for me. Tell me about how you came to realize that that was something you needed and what she does for you guys on an everyday basis.
That'S one of those internal tools. Right? So to go. Okay, well, we have a brand. Come on, how all the other players within that brand space, how do they talk, how do they present, how do they do whatever. Now we can do it at a manual level like this or what can we build to provide some type of patterns because not everyone has that skill of identifying things quickly and efficiently. And as they're scrolling through and because we're human, something else might pop up and we end up doom scroll. We get getting into like brain rot.
Because that's just how.
Life works.
Yeah.
I built this internal tool called. It's called TikTok. Tina. You just punch in the handle of whichever account that you want to go, scope out the post limit, and it'll just pull in all those posts and then throw it into Gemini. Because we're in D2C, so it's not info, it's not very transcript or script heavy.
Yeah.
So we throw.
A short form script mainly. Creative elements are more important.
Right. So we then prompt Gemini to go, hey, what do you see in this? Right? What is. Tell us about the first three second hook. Tell us about the audio, the underpinning audio vibe. And it's not some crazy prompt engineering. I literally ask it, tell me what the audio vibe is.
That's sick. And it knows what that means.
And then it knows what the heck that means. Right. This is what I mean by like, we're fucked up.