Nick Fisher explains how he got Sam Ovens onto Forbes 30 Under 30 by spending $5 a day to advertise directly to journalists at target publications. The tactic uses a syndication option to put the story in front of editors at Forbes, HuffPost, and similar outlets, which can prompt them to pick it up.
Another little info hack is take $5 a day and advertise only to journalists who work at publications. So you Syndicate 1 earned placement to like just show it to journalists and then other journalists will pick it up. That happened with Sam Ovens and how he ended up getting on Forbes 30 under 30. We started with one article. I targeted just anyone who worked at Forbes, anyone who worked at HuffPost, anyone who worked at like all these posts and just made sure they were aware of them.
