YouTube conversation (Nick Fisher and another speaker) analysing advertising performance and funnel tracking related to Alex Hormozi’s Money Models book. The speakers discuss estimating dollars driven through funnels, mapping funnel flow from ads to backend offers, and observe many ad creative variations (images, high-ticket vs low-ticket offers) using Ads Library data.
This is the top 20,000 educations and then we track them from font all the way to back a funnel Give us some good estimates on what dollars and cents may have been driven through a funnel.
Estimates are just estimates but we do a pretty good job of figuring out what the funnel flow is and mapping it accordingly. We went ads library 400 million money models where Moses running all sorts of variations. You can see here more moving parts, less moving forward. Question mark. I'm guessing that is some sort of user driven customer voice. High ticket offer, low ticket results. That's funny. Ads work, offers work, money's missing. These are all image variations that we're seeing. This is how most people advertise. Ooh burning.
Illegal activity.
I think that's alluding to the the definitely the predominant belief of people have been burned with advertising in the past and since his last book like surrounded just the marketing side and making leads. It's a direct call out to hey, the thing that I sold you last time it's not actually the problem. You were probably trying to solve it with leads or lead generation but it wasn't that.
