VSL funnels converting at 25% on landing pages, 58% from booking to survey, and 75% survey to pre-call. These 2024 benchmarks show where most people drop off compared to 2022 performance.
The NPS is a certain level. I don't, I don't worry about the product usually. So what I do worry about is, like, when I look at this, I'm like, okay, landing page conversion rate 25% to be a 23 to booking page. That's pretty good. Booking to survey. 58. That's a little low, but not like, dreadfully concerning. I'd rather be at 80 and then survey to pre call. That's a really good clip. 75%. So I'm like, okay, 70. So funnel isn't my. In fact, is that, oh, this was 2022. I was like, that's our current metrics. That's how I knew Astro was screwed is when I came back in and it didn't look like this anymore.
