Niraj NaikFounder & CEO of SOMA Breath | Music-Powered Breathwork Pioneer | DJ, Speaker & Author

The wellness industry wants you to believe you need massive, intense.

5 Jun 2026 · 1 min

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In this short monologue, the speaker argues that the wellness industry misleads people into thinking that only large, intense breathwork sessions at special events can deliver health benefits. He emphasizes that the body actually responds to the breathing patterns practiced daily, and that consistent, optimized everyday breathing yields far greater long‑term results. To support this claim, he introduces a feature in his own app called “Breath Entrainment,” which trains users to maintain an optimal breathing rate through regular, low‑intensity practice. While the practice may feel boring at first, the speaker asserts it leads to lasting benefits. He ends with a call‑to‑action, urging viewers to check the app, comment “app,” and try the exercise.

Chapters

This is a runway walk. This is your everyday walk. This is your retreat meal, and this is your everyday meal. This is breathwork at a festival. This is how you should breathe every single day. You see, we make extra effort and pay extra attention to special events in our life. Yeah, our body pays attention to stuff you do every single day and repeat. When it comes to breathwork, this industry is going to have you believe that the key to getting benefits is doing these massive release sessions. It's not. You see, the key is in optimizing how you breathe every single day. In my app, I've made this whole section called Breath Entrainment. See, most people will actually find this boring at first, but when you start doing it, it trains your breath to be at an optimal rate, and this is going to give you way more long-term benefits. Go check it out now. Comment app and try this exercise.