Paige shares her "5 Ps" framework for cold outreach: Perspective, Purpose, Process, Prep, and Post. She's built her career on cold emails, Twitter DMs, and LinkedIn messages to connect with founders and venture opportunities, starting with how mindset shapes successful outreach.
I wanted to do something a little bit different today. I wanted to talk about one of my favorite subjects, which is cold emailing. I have 5 Ps, 'cause my name's Paige, so that makes sense. 5 Ps of cold outreach. And at this point in my life, I'm pretty much like a professional cold outreacher. And I also get a lot of cold outreach from founders, folks looking to get into venture. And cold outreach is really what built the foundation of my career, whether that was an email or a Twitter DM or LinkedIn. And so I wanted to talk about the 5 Ps. So first we have perspective, purpose, process, prep, and post. So let's start with perspective, and I'll share some fun anecdotes from my cold outreach cuz I feel like it's been really cool, the people I've gotten to talk with.
Paige of Behind Genius driving an AI electric train in St. Louis (Intramotev Visit)
