Paige Finn DohertyFounding Partner, Behind Genius · Founding Partner at Behind Genius Ventures

How did Red Beard Ventures Investor Elana Dickman become a content creator on her path into venture?

11 Nov 2022 · 1 min

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In this interview excerpt, Elana Dickman explains how she built her personal brand as a content creator and how it has supported her venture investing career. She began posting on Twitter under the handle Trading Female and on Instagram as The Trading Female, initially sharing photos of her NFT in real life, which helped her grow a following. She then focused on advocating for women in crypto and venture by launching The Girls Table, a platform that hosts meaningful conversations through a podcast and in‑person events such as brunches and conference gatherings. Dickman emphasizes that her main channel, Trading Female, now boasts about 24,000 followers, giving her credibility and a “step up” when reaching out to founders, thereby directly supplementing her deal‑sourcing and investing practice.

Chapters

Becoming a content creator has also been a big part of your path into venture. I would love for you to talk about more like what mediums do you create content in and then how has that supplemented your investing practice?
Yeah, so I'm under Trading Female on Twitter and The Trading Female on Instagram, and that's where I started. I started actually posting pictures with my NFT in real life, and that's how I at first got my following. And then from there, I just really just started being an advocate for women, trying to bring more women into the space. So I started The Girls Table, which is to have meaningful conversations both virtually through a podcast and then IRL at different conferences. I've hosted different brunches and dinners. But the main platform that's helped me the most in terms of venture is Trading Female, because if I reach out to founders, at least now I have like 24,000 followers. So it makes me have like a step up to people responding.