how do you think about finding metrics to measure the success of the community?

So how do you think about finding metrics or indicators to measure the success of the community?

It's hard because the thing is there's an offline component, right? With online. And the thing with community is this, attribution is hard because somebody may come to your event, right? They listen to this podcast, they heard about Boast. Now they went to the Boast website and they maybe signed up for a webinar. They found the webinar valuable. They got the recap. They forwarded the recap to somebody else on their team. That person saw it, they downloaded a white paper, and then a week later they got another email, so they signed up for a demo. How do you attribute that? It started here on this podcast, right? So technically it's a podcast, but that last person where it ended up didn't, and that attribution is very hard. And so to me, the way you attribute community, one, holy grail is multi-touch attribution. 99% of the companies don't know how to do multi-touch attribution.