how we got on a Times Square Billboard

One of my favorite stories, actually, to answer your original question, was the Times Square experience, which was everything to do with how we got onto Times Square, onto a billboard in Times Square, what it took to do the trip, and everything that happened in the course of that trip going to our very first pitch competition. And so it was just a crazy roller coaster ride in that sense.

Yeah. I love that. I'm reading Andre Agassi's memoir Open, and one of the quotes that really stuck out as you were talking about going back over your investor updates was he was talking about how his mind was like on a backspin. And I feel like oftentimes as a founder, you're more on like a forward spin where you're constantly thinking about the future and how you can improve and things you need to do and like your long-term strategic vision.