Paige Finn DohertyFounding Partner, Behind Genius · Founding Partner at Behind Genius Ventures

Nathan Beckord, CEO of Foundersuite.com on the importance of connections and relationships

28 Aug 2022 · 1 min

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In this podcast excerpt, the host discusses the importance of building relationships with potential investors well before a fundraising round is needed. They highlight the example of Bijou, founder of Radius Agent, who consistently reaches out to two or three investors each month, even when not actively raising capital, to establish rapport and familiarity. The conversation underscores that networking should be proactive and long‑term rather than transactional, and personal connections (e.g., meeting Bijou at a wedding) can further strengthen these ties.

I just got off a podcast with a founder and it's building these relationships with the people you might need. Now that sounds very transactional, but people you might need like way in advance, 6 months, a year in advance. And like, I'll give his example. Guy's name is Bijou. He's got this startup called Radius Agent. Oh my God, I know Bijou.
Oh, you know Bijou? Yeah, yeah, yeah. Like I saw him in Italy. I was there for a wedding and he was like part of the wedding party. He's like one of my good friends.
No way. What a small world. Yeah, hilarious.
That's so funny.
So he's very good about kind of what we talked about of like even a year before when they're not raising money at all, he's getting intros, reaching out to sometimes cold intros to 2 or 3 investors per month that he wants to get to know. Like that first talk, he's like, hey, I just want to get to know you. You know, I'm not raising money right now. I'm not pitching you for money. I just want to kind of start a relationship.