Paige Finn DohertyFounding Partner, Behind Genius · Founding Partner at Behind Genius Ventures

What are some of the most compelling trends Moth Fund Founding Partner Molly Mielke has seen?

23 Jun 2023 · 1 min

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In this interview segment, Molly Mielke discusses the most compelling trends she observes across three domains she focuses on: vertical SaaS, fintech, and the future of work. For vertical SaaS, she emphasizes looking for sectors that remain largely unserved by software, where coordination and communication gains could be transformative. In fintech, she highlights the massive $68 trillion wealth transfer from Baby Boomers to Millennials and Gen Z, noting the opportunity to reinvent financial products for a younger, money‑mobile audience, though she sees few truly compelling solutions yet. Regarding the future of work, she is drawn to large‑scale shifts that could reshape how work and media are organized, again favoring opportunities that resemble vertical SaaS models. Throughout, her perspective is guided by the search for under‑penetrated markets and structural, high‑impact product opportunities.

Chapters

What are some of the most compelling trends that you've seen in those areas that you've spent time? Anything that's really guiding like how you're thinking through them? In vertical SaaS, I always just look for what are the sectors and industries that haven't been yet penetrated by software and haven't had the effect of been like massively had the coordination communication increased by the benefits there. In fintech, I'm very interested in specifically the trend of like the huge whatever it is, $68 trillion wealth transfer that's coming from like boomers to millennials and Gen Z. Things that are basically reinventing fintech for a younger audience because there is like a lot of more money movement there. Right. And I think that new products could be built there. I'm not seeing a lot yet that is super compelling. I think that in future of work, again, yeah, I'm much more drawn to things that are, are much bigger swings at potentially like either regrouping how we think about work or media or being more kind of a vertical SaaS thing.