Paige Finn DohertyFounding Partner, Behind Genius · Founding Partner at Behind Genius Ventures

What do you wish that GPs knew coming from the LP perspective?

27 Feb 2024 · 1 min

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An LP explains what GPs should do differently: send specific emails that name the fund, its focus, and ask directly if they're interested, instead of vague outreach. Vague messages force LPs to do extra work figuring out relevance. GPs should also make their investment thesis immediately clear so LPs can quickly see if there's alignment.

What do you wish that GPs knew coming from the LP perspective? Like, what are those things that often come up where you feel like you're like constantly answering that question?
I would say it's a little bit of the, your point about portfolio construction. Mm-hmm. I don't think most, I get a number of emails, they're like, oh, hey, can we talk? And I'm like, this is not as useful an email. You're now invited to back and forth.
Yeah.
Versus a, hey, I'm raising this fund. I don't know if this is, For Sapphire Partners, you should be able to figure out what we're focusing on 'cause we say it on our website and other places. Yeah. But I appreciate for most LPs, they don't. So just say, here's what we're doing. Is this of interest? Could we have a conversation? Versus the, hey, can we talk? Which puts the onus on the LP, which is just awkward because— Yeah. 9 outta 10, they're just, if they don't know who you are, they might not respond. And that's not necessarily fair, but you just, you don't wanna create any impediment to respond.
Right.