ItemLive subscription funnel review

5 Jul 2023 · 4 min
4:19

Pete Ericson reviews ItemLive's subscription funnel and recommends ditching the hard countdown pop-up for a free-registration meter that lets readers access one or two extra articles. Registration feeds the email system and reduces friction at checkout, he explains, pointing to Salem Reporter as a working example.

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Pete Ericson (Leaky Paywall)

July 5, 2023

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