A fintech entrepreneur can build Twitter visibility by actively engaging with relevant content, then using Twitter's analytics to see what resonates. Track follower growth, post frequency, and engagement rates to identify your best-performing posts and repeat them.
Chapters
Foreign. Engaging can create engagement. And how you do this on Twitter. Now on Twitter you have to be active, you have to be engaged. And the way to engage is by going on and by say on Twitter it would be by commenting or replying back to something, it would be by retweeting it, by it be by engaging or so liking. And all of that amends to engagement. And then with Twitter, one of the things that Chris here for example has done is he's an entrepreneur, mentor and investor and he focuses on fintech opportunities. So what he would be doing is he would be looking to speak to people regularly within the fintech industry. So to do that, what he does is he uses Twitter as a platform to really show he knows his stuff and drive more of the right eyes back to his Twitter profile. So what he does is regularly makes comments on other people's feeds and as you can says, making regular comments on other people's threads and to drive, drive more of the right people back to his. It's the best way of staying relevant and current. And if it's interesting to him, then he's likely to retweet it. And therefore others who are following that feed are more likely to follow him back as well. Now if I was Chris, one of the things that I would want to do is to create maybe is to create a report, for example, where I regularly look at how my social media is performing. So, so one of the easiest ways of doing that is you want to maybe profile and go on to insight summary. Now within this you can basically see a little bit of a snapshot as to how well social media is actually performing for him. And then what he can do is he can start to understand what's working and what's not. Here you can see how quick that was and he can go to. This would be him here, this would be his accounts. It would be how many followers he's got, how many posts, engagements, posts per day, engagements per post, engagements per day. And he can look at his best post. Now if that, that for example was consistently on Facebook or say Twitter, then he would make sure that he's doing more content like that. And then he can even go and view his calendar and go in schedule. But it means that he's got a really quick snapshot view as to how social media is performing for him and therefore where to spend his efforts. Now as always, if you've got any questions, click on the little blue button. We love to help.
