How retweeting can drive engagement

Venture capitalist Tabit uses retweeting to build credibility and attract engagement on Twitter. The strategy: organize sources into lists, monitor them for new posts, and interact directly without leaving the app. It saves time, reduces pressure to create original content, and builds real connections.
Chapters
Today we're looking at how making regular beef tweets can boost your engagement. This is Tabit, and what he does is he is a venture capitalist and he has built up various companies. And what he likes to do is to really showcase the kind of work that he's in, the type of businesses that he's looking for and the type of companies that he builds. And. And he uses Twitter to retweet things that interest him. So this naturally builds up his engagement because people get insights into who he is, what he believes in, and the businesses or media that he retweets are more likely to engage back with him. And also, it means that he doesn't have to spend hours thinking of content because ultimately he's doing a lot of retweeting, which is ultimately taking other people's content and making comment on it. So it tends to come from the heart, tends to be authentic, and people buy into that. Now, if I was Chris, and one of the things that I would do is I might create a group of, say it might be media, it might be businesses, it might be magazines, for example, or blogs that I'm particularly interested in. And so that I'm constantly looking at their latest content. So I would go into maybe and I would create a group. So you would basically add in all the businesses or even hashtags into here. Then you would click on these groups, and then within here, what you would start to see is all of the latest social media posts from any of those businesses. And then what he could do is without even having to go in between platforms, he can literally like them, he can comment on them, he can recreate a post so that he's basically doing it cross platform so he's not having to go back and forth. Now, as always, if you've got any questions at all, click on the little blue button. We love to help.
More from Polly

SHE BUILT AI THAT WRITES, PLANS & WORKS LIKE A HUMAN| With Polly Barnfield | The Business Spotlight

Why Most Founders Are Doing AI Wrong — And What It Really Takes to Scale It Across Your Team

Transform Your Business with a Complimentary Digital Growth Bundle for High Street Businesses

What should I post this month? Bira webinar 28th February 2024, featuring York





