Oliver Hawkins, a Gillingham footballer, shared his 2022-2023 season highlights through carousel posts mixing action shots with family moments. The speaker recommends smaller teams and businesses do the same with yearly highlights, converting them to reels to boost engagement and reach.
Chapters
Foreign. At the importance of celebrating success on social media. And this is Oliver Hawkins and he is one of the Gillingham players. And as you can see, he uses social media very much to show, obviously, him as part of his football career, but equally he likes to show his family life as well, to show, I guess, you know, the people behind the career. And, and what you did here was Oliver Hawkins 2022, 2023, season done. And it's a little carousel of all of the players celebrating after winning. And as you can see is some great, great images. Really, really strong. You can see that. You know, it's. Everybody's smiling, everyone having a great time, there's some great action shots, but basically it's celebrating the success throughout the football season. That's what it's all about. And one of the biggest things that any business can do is to. Is to do that. It's to kind of show, I guess, you know, the highlights of your career or the highlights of your year, or, you know, like the various wins that you've had throughout the year. And you can do this, like this through carousel, or you can indeed turn that into a reel, and that can get you even more engagement and reach. Obviously, Oliver is well known, so he doesn't need that. But again, for any other business or sports club and who's smaller, for example, it would be a really good way of boosting your reach and engagement as well.