Why using customer posts is beneficial on social media

Reposting customer photos on your brand account builds trust and drives engagement. All Saints uses this strategy by sharing customer outfit posts that feel real and relatable. Always tag the original creator and check your tagged photos section to find content worth resharing.
Chapters
Today we're looking at why using customer posts on social media is beneficial. This is All Saints now. Yes, they might be a world renowned fashion brand, however there's lots that any business can learn from them and as you can see, they do get quite a lot of people tagging them in to say, you know, that, you know, I've got my new outfit etc, and this one's no exception. So this was a DJ and she's put here her sort of winter fit wrap if you like. So this is her with all of her new winter gear on, taking pictures in her lounge. Well, I think it's her lounge but either way it's at home. So you know, it looks quite relaxed. It looks like you know anybody, even though obviously she's a beautiful person but you know, anybody could be, you know, that could be anyone. That's the kind of idea behind it. And it's showing, I guess, all of the different styles and all the different options and showing, I guess what it looks like on, you know, yes, she might be a dg, but you know, effectively a normal person. So it also, it's all about kind of giving you a guess, a bit of inspiration. And so she actually created the post and then what they've done is they have re posted it. Now raising a customer post is what every business should be doing because it's the best form of review. Nothing says a good experience like a customer sharing your product and talking about how great it is. And it is much more likely to increase trust and for other people to want to do the same and tag in a friend. And as you can see, they've tagged her in. So always make sure, if you are going to reuse a customer post, make sure that you've done what these guys have done and tag them in. But honestly it's just the always check your tagged section on Instagram because it's where you'll get gold content.
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