What is the most important quality in a Life or Business Coach?

You have to genuinely be interested in bringing out the best in other people. If you're just going to do this for the money, it's really not the right profession for you. Okay? Dr. Marilyn Atkinson says it really nicely. She says, you know what? The heart of coaching is love made professional. Because truly, a great coach— I mean, you don't go around hugging everybody and loving everybody, but the heart of a good coach is someone who deeply cares about others and wants them to succeed. Lots of MBA schools right now are aligning with coach training institutes because the greatest leaders on the planet are those that can awaken and inspire the best in others. That's what great leadership is. It's not just standing up there and being charismatic. It's being able to awaken and bring out the best in everybody so everybody brings all of who they are to the table. And when you can do that, you are so powerful.