Your Market Has Been Waiting for You To Write This

Hey everybody, thank you for being a beta customer. I wanted to introduce to you today a very cool feature that answers the biggest question we've gotten from almost every one of our beta users. What are you right about? By the way, we're making some changes. We hired a UX/UI team to help enhance the look and feel and the experience you have with Make Media. In terms of the content, take a look on the left side here. It still has your company profile, buyer personas, but now we've added a section called Topics and Keywords. That identifies what kind of terms you want to be pursuing. These are the terms that your audience is searching for. When you want to create content, just click on Content Planner. Now take a look at this. We've got content for the awareness stage, consideration stage, evaluation stage, and then a content queue that you can create from all of these ideas. Every time you generate new ideas, it creates 15 new ideas, 5 per stage, per persona. Take a look at what I've got here. Here's one on how to measure content marketing success across channels. Maybe not quite the one I want to produce. I'll just click delete to remove it. This one looks pretty good. Building effective buyer personas. If I want to see the kind of questions this particular article will answer, I can click the plus sign here and it shows me what questions this article is designed to answer for that specific persona along their buyer journey. You can see the keywords that we're going after right here, and I can add this to my queue by clicking star. This moves that article into my content queue that's up here. Let's go through and add a couple of more articles for my content queue. If an article doesn't look like it's a fit for you, just click the delete button and it'll remove it from the article ideas section. Now, since I've added articles to the queue, you just click on content queue and I can reorder them if I want by simply dragging them and say, oh, I want to put this one up closer to the top and so on. This queue very soon will be an email form where every week you'll get a note saying, hey, Time to make your article. And it'll go to the first one in the queue, give you some options to use other articles. When you're ready to use an article, you just click on this plus one to use. It takes you to the form where you start a new article, click start, and it will start generating the outline and interview questions so that you can crank your article out very fast. You can try this out. This is live in your account right now. Just go log in and have some fun.