Creators should embrace competition because it forces them to build trust and become the recognizable brand people buy from. Volume of content turns you into an associated name, like a celebrity product. The real asset is your brand and the trust it commands, not what you make.
You should want competition. Ideally competition with people who are making the same product you are. Because if you are a creator, then you get to be the product that is fulfilling the need they already know they have that's made by you, right? And now it becomes a brand, it becomes a source, it's the reason they're going to buy it. It's like, you know, Paul Newman's Spaghetti Sauce. It's going to be that they're going to buy it because of the association with the brand and trust they have. That's you as a creator creating a whole lot of content. I think that is a core idea of creator economics is that you want to if you provide them with something that they are ready to spend money on and you give them the opportunity to spend money on you by offering that. This is one of the reasons why people like, you know, Baron Chuck or whoever, you know, encourage people to make a whole lot of content for free and then use things like, you know, affiliate or, you know, other kinds of, you know, associated products. You're not necessarily making it yourself. You can make it yourself, but the big virtue you're going to bring is not going to be your product creation ability. It's going to be your brand. It's going to be your trust.
