Ray Deck argues that expensive no-code tools are actually good economics. Free pricing attracts early adopters but creates incentives that make it hard to build serious, business-focused products. Higher prices generate sustainable revenue that supports reliable businesses.
I think expensive tools are good because expensive tools tend to be the ones that have enough money coming in through income that will support the business over the near term. Those are the ones where you can safely, more safely, rest your business or your client's business or whatever on top of it. And so when I see someone coming in and being very free for the market and saying, hey, let's get some more of these indie hackers and more of these college kids getting to use the tool. That's great for early set of adoption, but it sets up economic incentives that really go against being able to have a serious business rest on it. Crossing that chasm from being free and easy to being a little bit more businessy focused is a tough one for a lot of businesses. I don't begrudge it when they raise their price a little bit because it means they are crossing that chasm. We have something that we can use to support businesses.
