Creator economics means turning audience trust into sales of products, services, or software. Audience size barely matters; what counts is how deeply people engage with you. A small, attentive audience converts better than thousands of passive followers.
Chapters
Learn creator economics. I tend to think that creator economics are going to drive a lot of successful businesses in the near future. And the idea behind creator economics is that it's built around the reputation of the creator. There is an overarching brand, somebody, usually a person, right, that you have trust in. And that trust then gets transferred into transactions. Transactions like buying an info product, buying consulting, buying software, whatever. I think this is really important because it tells you about how many customers you're likely to get and like what is the avenue for that, which is gonna be building up your own reputation. This is why building an audience matters, but also building a substantive audience matters, right? It doesn't matter how many subscribers you have, it matters how many people really pay attention to you. And because that attention and that trust that you build with them are going to turn into commerce. When you understand that, I think you can get, start to get a handle on creator economics.