Knowledge is your only real asset in an intellectual business. You can monetize it four ways: services, code, content, and community. The trick is recording and packaging what you know so it becomes repeatable revenue.
Now I think those 4 things are like the, the crux of how any intellectual business is going to be successful. Also, like what I like to think of businesses, um, in terms of assets, right? And like the tool that you're buying isn't your asset. Like you say, it's renting, it's an expense. So your knowledge is an asset, right? And that's actually usually what we're in the business of selling, either in the form of services or code or content or community. Those are the 4 C's I find for intellectual property businesses. And, but it's all about what you know, and you being able to record what you know in a form that allows you to generate, you know, to monetize it, right? To turn into an asset that could be productive for you. I think those 4 things are like the crux of how any intellectual business is going to be successful.
