Deliver your best value in the first ten minutes. When users feel smarter and get immediate wins, they trust you faster and stick around longer. Front-load impact instead of making them wait.
Chapters
Work on your taste test. When you are making a piece of software, what is going to happen in the first 10 minutes they're using it that's going to be totally awesome in terms of producing an economic and hopefully a loose hold occurrence? The best way. If you are providing a service, how do you make them feel smarter and valued and empowered very quickly? If you're providing a course, how can they learn something or have made an effect in their lives in the first session of that course makes them say, even if they never come back, man, that was the best money I ever spent. If you can focus on how to front-load the value and decrease the time to value, the time to action, a lot in terms of building trust that the client's going to need to have to working with you over the longer haul. Don't hold back the good value, put it up front, let them feel it soon.