Richmond Dinh stopped feeling guilty when coaching clients didn't get results. He realized people define success differently: some buy the program and call it a win, others try briefly and quit, others commit fully. He decided to stop judging outcomes and accept that investing in yourself counts as a victory.
Chapters
You should never feel bad if your clients don't get results. This is what I realized. You know, some people invest $10,000, $20,000, $30,000 on a course. Some students win, some don't. It's like that with the gym, you know. I've been going to the gym for 27 years straight, but I noticed there are people who join a gym and never go to the gym because to them, joining gym is the win for them, and that's a big step. And nothing against that. There are other people who join the gym with the intention of just going but then they only end up going for the first month or the first 2 months and then they stop. But for them, it's a win. And some people, they join the gym because they're committed to being healthy. I realize that some coaches who buy coaching programs, for them, the fact that they bought the program is a win for them. For others, the fact that they opened it and consumed it for a month or 2 is a win for them. And for the third category, they are all in on it. And so I've learned to pull away and not really judge on why they bought it because I used to feel guilty that they didn't get results even though I knew that our stuff worked without realizing that for them, the win is the fact that they invested in themselves.