7 Ways To Make Cash in a Crash or a Recession

The 7 ways to make cash in a crash. Money's moving fast. Most people who are losing in this impending recession are wishing that things were like they were. They're looking for money where money was, not where money is going. Money is in a state of revolution right now. It is moving in a completely different direction at a different speed to different classes and assets. You know, there are not just crypto billionaires now, but there are people who set up exchanges and software and systems online who are billionaires in their 20s. You'd normally need to be 50, 60, 70, 80 to become a billionaire. Now you can be a billionaire in your 20s. But also people, you know, who are struggling month to month and spending more than they earn and getting into debt. Unfortunately, these people are going to get hit really hard. It's sad. I am doing Facebook Lives every day to campaign against the government, against this ridiculous taxation, against, you know, unnecessary lockdowns. But, you know, that's only going to go so far, isn't it? But What you can do is control your economy. You can't— you should write this down, by the way— you can't control the economy, but you can control your economy. And your economy is starting a business that's liquid, that's agile, that's online, that has low overhead, that is where money is moving, not where money has gone from. So get ready to take some quick notes here, by the way. I'm going to share with you, oh, 7 at least ways to cash in on a crash. I'm going to do it super fast. I'm probably going to do 2 minutes per point, then I'm going to hand over to the amazing Pete Cohen. So make sure you're following me and Pete Cohen because we're here to bring you value on cashing in on the market crash and taking opportunity. Okay, so the first thing you have to realize is that cash is trash. You cannot save your way to wealth It is virtually impossible. So if you want to cash in on the crash, saving will not in any way help. In fact, saving money will probably mean you'll be a victim of the crash. You know, your assets could go down if you've got cash stored in them, or taxation and inflation and quantitative easing and soaring cost of living are killing your cash. Now, by the way, banks see it as a liability to hold cash, yet they want your cash so they can lend it out. So banks see holding cash as a liability and lending or investing cash as an asset. So we need to learn from the banks and not get duped by their system. So you need to know that cash is trash, it's going down 10, 15, 20% a year, and you need to generate cash in the form of income and protect your cash from the banks, from inflation, from quantitative easing, because you cannot save your way to wealth. So that's the first tip— write it down— of making cash in a crash. The second tip then is you need to learn, earn, and invest. You need to learn how to earn, and earn to invest, and invest to generate and create income. So there's, um, a saying you might have heard of it: cash is king. Well, that's wrong. That's wrong now. It might have been right 20 years ago, probably was. When interest rates are high and inflation is low, cash is king. But when it's the other way around, when interest rates are super low and inflation is super high, cash is trash. So cash is no longer king. Income is king. You must protect your cash, turn cash into income, or resourcefulness into income, or ideas into income, or content into cash flow. And you must invest. Now, by the way, if you don't know how to invest, or you don't know what to invest in, you're a bit overwhelmed, stay with me until the end. I'm going to be super quick here. Like I said, 2-3 minutes per tip. So stay with me if you want to learn, earn, and invest, but you're not quite sure how. Okay, the third thing, the third thing that you can do to cash in on a crash is pound cost average. So if you put all your money into an asset now, yet you put it in too early and the market drops, you've just lost money, or paper money. So timing is hard. They say it's all about time in the market, not timing the market. Let me say that again. It's all about time in the market, not timing the market. So you can't time the market, you need to have time in the market. And how you do that is what I call pound cost averaging, which is, um, known as dollar cost averaging in America. And what that means is, let's say you've got $5,000. Instead of putting $5,000 in Bitcoin now, put $1,000 now, $1,000 next month, $1,000 next month, $1,000 next month, or $1,000 next month. or better, instead of putting £5,000 in Bitcoin now, £1,000 in Bitcoin now, £1,000 in Ethereum in a month, £1,000 into generating some leads in your business in a month, £1,000 into launching your membership site— and pound-cost average in terms of time, but pound-cost average in terms of diversifying. Because what a lot of people are going to do is put all their money in at once, and they could mistime the market. Because I haven't figured out how to time the market. And Warren Buffett hasn't figured out how to time the market. And if he could, he'd be a trillionaire. And if I could, I'd be a billionaire. So make sure you're following me, by the way, because I am going to do daily money content, daily content to start your business, scale your business, get better financial education and knowledge. So just make sure you're following me wherever you're tuning and listening into. Just hit the follow button. It's really easy. Sometimes you can just do things on autopilot. Okay, the fourth rule of cashing in in a crash is you need to be liquid. Now, by the way, um, liquidity is different from cash. So cash is having physical cash or money in a checking stroke current account. That's cash. Liquidity is access to capital, access to cash. So people think it's about having cash and cash is king. It is not. It is about being liquid. Liquidity is far better than having some cash. Why? Because having cash is finite. 5 grand, 10 grand, 20 grand, 50 grand— that's Cash. But liquidity is access to millions. You're lendable by banks. You've got private investors and VCs and assets that you can liquidate quickly. So there's a massive difference between being liquid and having cash. And being liquid, it's not about how much money you have, it's about how resourceful you are. And that's a massive difference. You know what, I'm going to talk more about this because most people don't understand the difference between cash and liquidity, and they assume that if they've got cash, they're liquid, and if they haven't got cash, they're not. But it's not true. You can have no cash and have access to millions, or you can have a lump of cash, spend it once, and have access to nothing. So you've got to know the difference between being liquid and having cash. And the best way to be liquid, by the way, is to be resourceful. So it's not about the resources, it's about the resourcefulness. It's about the access to cash, the access to partners. If someone had a gun to my head and said, Rob, I'm going to kidnap your kids in a week and you'll never see them again, um, unless you raise $10 million, I could raise $10 million in less than a day. I could raise $10 million probably from this panel on Clubhouse if I had to, if I really needed to. That's liquidity. Your relationships is your liquidity. Your assets that are quick to liquidate are your liquidity. Your lendability, your reputation— this is all liquidity. In fact, you know what, I'm going to do a talk on that part because most people don't really understand the difference. Where can I make my notes here? Um, cash versus liquidity. I write for Inc.com every week. Um, I write, uh, I'm one of their, um, columnists. So, um, I think I'll write a column for ink.com on cash versus liquidity. I think that's kind of the right market. So if you'd like to be more liquid even if you haven't got cash, if you'd like to be resourceful to be able to learn, earn, and invest, if you'd like to be able to create multiple streams of recurring income, digital income Online income, information into income. If you can say yes to any of those, if you're saying yes in your head, I invite you to join rob.team, which is my members area for start and scale up entrepreneurs. And it is virtually free. It's the cost of a large coffee a month, and that's it. In fact, everyone's been telling me I should be putting the price up a lot. Someone made £65,000, um, from their membership site, their membership of rob.team. Many people think it's worth $100 or $1,000 a month. It's only the cost of a large coffee a month. So let me say this again. If you'd like to start a business, scale a business, if you'd like to create multiple streams of recurring income, be liquid, be resourceful, generate cash, make digital income, online income, start that second business, make cash in a crash, go and join Rob.team right now. It's super easy. You can cancel anytime, and it literally just costs you a large coffee. Here's how you do it. Go and open a new page, uh, like an internet browser, and type in rob.team. Open a new page right now, just go do it super quick, and type in rob.team. It's as simple as that. You can join now for the cost of a large coffee. You can cancel anytime. And I'm going to let you know now, um, some of the masterclasses that are in there. Let me just remind you who it's for. If you can say yes to any of these, I think you should go and join right now. If you want to start a business, if you want to scale a business, if you would like a side hustle or extra income, if you want to not just survive but thrive in this cost of living crisis, if you'd like to cash in on a crash, If you'd like to save tax and make more money, if you'd like to be liquid, if you'd like to learn how to invest, if you'd like to build quicker, easier, faster income online digitally, then the best way to do that is to join Rob.team. The link is Rob.team. It's that simple and that short. You just type it into a new window. I always get asked about the link. Type in rob.team into a new window and go and join now for the cost of a large coffee. And here's what you're going to get, by the way. Don't go anywhere, I've got 3 more tips to share and then I'm handing over to the legends. Um, so would you like to learn how to invest? Would you like to learn how to invest in, say, cryptos or gold or precious metals or watches or classic cars or art or wine or property, real estate, or starting a business? Do you Would you like to learn how to invest low and no money down as well as if you've got some capital? Well, if you would, brand new live now in Rob.team in the members area, immediately downloadable, you can gain access to the 9-module, 10-hour How to Invest series. Let me say that again: the 9-module, 10-hour How to Invest series. Is now live in rob.team. So if you just go and open that new window, that new page, and type in rob.team— I'm actually going to put the link in the, um, comments and pin it right now so it's easy for you. There you go, I've just done it. You can see the link now in the comments and pinned on the page. So this, um, How to Invest series, I interviewed one of the top UK investor entrepreneurs who's worth tens of millions, one of the smartest investors I know. And, um, we did 9 modules, 10-hour series on how to invest, diversify, protect yourself, how to speculate if you've got a little bit more money, whether you've got zero and you want to invest no money down, or a million and you want to invest 7 figures, and all the stages all the way up. That 9-hour, 10-module How to Invest series is now live on rob.team, and I've just shared a link, pinned it to the top, and put it in the comments. So it's easy, just put that in a web URL, rob.team, and you can join. Sorry that I have to keep repeating the link, but people keep asking me about it. How do you spell it? It's team. Rob, my name, dot team, as in football team. rob.team. Can see many of you are joining. Welcome aboard. Um, also 21 Ways to Monetize Social Media. Would you like to monetize social media? I make 6 figures a month just from social media, from my Facebook Lives, from my Instagrams, my TikToks, my YouTube, um, various other Facebook monetization strategies from my sponsors and advertisers. Would you like to know how to monetize social media? Turn on all the monetization tools, get a sponsor, get advertisers, turn your content into cash flow. Your information into income. Because if you would like to learn how to do that, there's a brand new 6-hour masterclass. Again, this would be $500 to $1,000 if I was selling it, but I'm not. You can only get it at rob.team. So if you've sort of sat there and wondered, I'd love to monetize social media but I don't know how, I'd love to learn how to put myself out there, create content, I'd love to turn my passion into profit and into my profession, I'd love to find out what all these monetization tools and features are and actually how to use them and turn them on and simplify the process. There's a 6-hour course that I delivered myself and is recorded, and only Rob.team members can access that. So go and open a new page, a new window, and type in Rob.team. I can see a lot of people are saying they're joining on Instagram, so don't miss out on Clubhouse. I'll put the link to the top. Okay, so let me finish with 3 other of the 7 ways to make cash in a market crash. So number 1 is cash is trash, you can't save your way to wealth. Number 2 is you must invest, you must learn, earn, and invest. And rob.team can teach you better financial education and knowledge that you didn't learn in school. I'll tell you what pisses me off: you pay 50 to 100 grand, maybe even a year, to get educated by college professors who are skint, who don't have a business. That pisses me off. That's wrong. And schools don't teach you about money. They don't arm you with real world— like, do you know how to manage your money emotions? Did anyone teach you that? Did anyone teach you how to properly budget, how to invest, the different levels of risk, the different types of income? Do you know there are 7 different types of income and most of the world are a slave to one, but millionaires use the other 6? None of this stuff was taught in school, and I teach this all at rob.team. And one of the reasons it's only the cost of a large coffee, like literally a fiver, only the cost of a large coffee, it's virtually free, is because I want to change how financial, financial education is taught. But a lot of people should be taught it for free and they're not getting taught it. So instead of spending 50 grand a year on college, join rob.team for a fiver, which is the same cost as a large Starbucks. By the way, and you probably drink 60 of them a month. You can cancel any time. You can go in and consume the 3 years and hundreds of hours worth of masterclasses, and then you could cancel if you want. I can see a lot of people on the Instagram Live are joining or are already members. The third way you make cash in a crash is by pound cost averaging, which means not putting all your money in at once and not putting all your money in one place. You drip feed your money in case the market goes up or down quickly. And you diversify it across probably 3 different asset classes at least. The 4th thing is you need to know the difference between cash flow and liquidity. Liquidity is king, not cash. Cash flow is king, not cash. Um, and I already covered those 4. The 5th thing then, if you want to cash in on a crash, is you need to start an online business. You need to start a digital business. You need to build digital assets. So, you know, your information, your content as a creator is a digital asset. Your membership site like Rob.team— Rob.team has got 5,000 members. It's a digital asset. Um, Cool Clobber has just said, where do I type Rob.team to join? In, in an internet browser. You know when you open a page to go on the internet, like, um, you could Google it, but you'd actually just want to type in an internet browser, an Internet Explorer and then just on your phone or on a laptop and then just type in rob.team. Rob.team is actually an online business for me. Now it's only a Fiverr, so no one can really begrudge what it costs, but it makes me tens of thousands, tens and tens of thousands a month. So, um, you've got to start an online business, have a membership site, monetize your content into cash flow, and you can learn from me because that's, you know, Most people know me for real estate. You know, I make millions in real estate. I've got a $50 million plus portfolio. I make millions a year in income. And that's what I did for many years. I wrote the book Property Investing Secrets. I wrote the book Multiple Streams of Property Income. But actually now I prefer digital assets to physical assets because, for example, I've just developed about 220 tenant rental units. So 175,000 square foot, two massive apartment blocks in the centre of my city. 5 years, tens of millions, planning issues, you know, massive cost increases with the cost of living crisis. It makes me a lot of money, but it was a lot of pain for 5 years. Whereas setting up a membership site or having domain names or monetizing social media or even creating your own NFT or whatever, it can take a day or a week. You can start your membership site on Patreon in a day. So I love digital assets. So if you want to cash in on the crash You need digital assets and an online business, and that's what Rob.team can teach you. Okay, number 6, you've got to offset your tax breaks. Here's my question to you: are you offsetting your tax breaks, or are you having your government steal your money off you first? So I believe that inflation is a form of tax, and tax is a form of theft. Maybe not a popular opinion, but couldn't give a fuck. So if inflation goes up 10 to 15% a year like it is, that's essentially a 10 to 15% tax on your money. Yeah, most people don't think of it like that. But tax— so I'm soon to be 25% corporation, 20% VAT, 38.1% income, national insurance. I'm soon to be 60% tax. That's on what I earn, not on what I buy. So If you are employed, the system screws you over. Here's why. If you're employed, you pay tax first and you pay yourself last. If you're an entrepreneur, you pay yourself first and you pay tax last, and that's how it should be. It's a frickin' scam that you should pay tax first and pay yourself last. You work so you can live, and yet you get paid last. Everyone else gets paid first. Here's the scam. Tax is paid first. Wife and kids are paid second, bills are paid first, you are paid last, and there's nothing fucking left. So the only way to get around this is to have a company. By the way, you start a company in a day for $20. And by the way, I'll teach you in Rob.team how to start a company and how to offset your tax. So do you know I've figured out now how to put my clothing through as a tax expense? A lot of people have been saying to me, hey Rob, what's this gun holster you're wearing? What's this strap on your top? Well, this is my brand. It's actually Alexander McQueen. This is my brand. I only wear it for work. I store it at work, and I can legally offset Alexander McQueen clothing against my income. All my phones can get offset against my income. My home studio and the internet connection can get offset against my income, which means that is paid by the company, and what's left is is tax and profit. You reduce your profit, increase your tax. Reduce your profit, reduce your tax. Now you're not reducing your profit, i.e., you're making less. You're just showing less to the government because you're putting all your expenses through. There's so much stuff that you're buying— your laptop, everything else— to travel to— if you're working and traveling, all travel is a business expense. But most people don't know this and they haven't got a company. And what's happening is They earn their money, they get their payslip, and half of it's gone. Like, where did that go? That is like you going to a restaurant and the chef brings out a plate and someone's eaten half your dinner, and you're like, what? Where's half my fucking dinner? This is a scam. And this is what it's like paying taxes. Bullshit. But most people don't know how to offset tax. They don't know that it's easy to start a company. It can take a day and cost $20. In fact, today, this afternoon, I'm interviewing my, um, accountant. My accountant is one of the most expensive and knowledgeable accountants in the country, and literally there's virtually nothing that we can't offset as a business expense if we do it legitimately, legally, and we plan our tax affairs properly, which of course we do. Of course, I'm not going to share anything that's not legal, and you've always got to get your own advice. And I'm interviewing him today, and that's going to be in Rob.team. So if you're pissed off with paying half your money in tax, go and join Rob.team. Rob.team will cost you a fiver, and you could save tens of thousands a year in tax. We are getting robbed by the system. Do you know your biggest expense is tax? It's not your wife, it's not your kids, it's not your husband, it's not your car, it's not your mortgage. It's tax. I pay 60% in tax. No wife could ever spend 60% of my money, no matter how much of a gold digger she might be. And by the way, my wife isn't. It's a con. But here's the thing: if you don't learn how to play the system and fight the system, the system plays you. So if you go and join Rob.team right now, that's one of the major benefits, because you're going to learn how to be an entrepreneur. You're going to learn how to start a company for $20, super quick and easy. You're going to learn how to have, you know, an online business, an internet business, super lean. And now your phone, your laptop, your recording devices, your travel expenses are all going to be an offsettable business expense, and your tax is going to go down. And you're going to pay a fiver a month on Rob.team, and you're going to save tens of thousands. Honestly, you can see I'm a bit pissed off with the government and I'm a bit angry. And you know what, I could normally find a way around it because I'm an entrepreneur. It's the poor people or the people on the breadline or the people who aren't making much money or the middle class, they always get screwed. And I kind of, I guess I'm sort of supporting those people. Um, Sonia has said, can you put an electric car as a business expense? Yes. Now you need to get technical advice, but the, the, um, theoretical answer is yes. And by the way, your company car tax is virtually nothing on an electric car. And it's massive on a company car. Massive. Like, you can pay £500-£600 a month car tax on a 2-litre car, whereas I think it's 8%— it's much less on an electric car. So I'm interviewing my accountant, who's my secret accountant, who charges me £500 an email, who's never lost a claim or a fight or a legal issue with, um, you know, our Inland Revenue. You need to know this stuff, my friends. Um, so I can see some of you are joining. Someone has said, how do you log in? Go and join at rob.team. Open a new page, type in rob.team. You can join for the cost of a large coffee. Um, rob.team is for people who are looking to get into property as well, yes. So I've just been asked that. Now look, if It's not just about property, but actually I have a 3-day Multiple Streams of Property Income event. I can give you access to that. I'm about to relaunch my book, Multiple Streams of Property Income. I can give you access to that. So yeah, there's some property content as well, but not all, because I'm an entrepreneur, not just a property investor. So you must offset all your tax. Go and join rob.team. What are you waiting for? Like, if you haven't joined, what are you waiting for? Do you think the government's going to save you? No, they don't give a fuck about you. They're just going to charge you more. Interest rates are going to go up, not down. Taxes are going to go up, not down. Inflation is going to go up, not down. The war's going to carry on going, not stop. And unless you're making multiple streams of recurring income from digital assets and you are not just surviving but thriving in these times, then it's going to get worse. I'm sorry, but that's true. The government aren't going to save you. No one's going to save you. Your employer's not going to save you. That's the reality. The government are fucked. The government are in debt. They're fucked. Lisa's just joined Rob.team. Go and join Rob.team. All right, my final point is you need to take the opportunity and see the crash as the opportunity. In 2008, there was the massive global recession of the banking crisis, and it was scary. And then we figured out that, um, within what, 3 months, most asset prices had gone down 30%, and we made more money in 2008, 2009, 2010 than we did in the 5 years before and the 3 years probably after. Why? Because asset prices were really cheap. We were buying properties for $100,000 that are now worth $300,000, and they were $200,000 6 months before, or 12 months before at the peak. All right, that's a good point. Um, someone has just said you can, um, expense Rob.team against your company. Good, I like your style. So Rob.team is just a fiver you can cancel anytime, but you can run that through your company card, or you can pay for it now and then claim it back on your company, and that takes it down by 40%. So it's only £3 a month. £3 a month is nothing. So the final thing is you've got to see opportunity. Now, if there's a crash, assets are going to go down. I think watch prices are high and they're coming down. I'm a watch investor. I've invested 7 figures in watches, and I've always made on every watch I've sold. And some I just keep. I made loads of money on Daytonas, Patek Philippe Nautilus, etc. I think watch prices are going to come down and I'm going to go in. Property prices are going to come down, I'm going to go in. Um, I'll pound cost average Bitcoin because that's really volatile. Yeah, exciting times, but you've got to see the opportunity. So I'd like to thank you for listening to me shouting and screaming and ranting. I, I realize I start talking, I end up shouting. I am passionate about helping you to financial freedom. I am passionate about warning you that the government don't give a fuck about you, and they've completely ruined the economy, and they're in masses of debt, and they don't know what to do, and they're wasting money left, right, and center. And most people won't have the courage to rant about this because they're worried about, you know, someone going for them, or they're also maybe a little bit worried that people will perceive that they're a bit, you know, negative or doom-mongering. But our UK government, that it's just been released that they've essentially wasted £11 million um, in not managing their, um, debt properly. They wasted, I think, 12 million on— billion, billion— 12 billion on PPE equipment that they had to write off. Tens of billions on the track and trace app. Billions in written-off, um, COVID bounce-back loans. So just those 4 things, you're probably talking 70 billion they freaking wasted. Dead, gone, burned. And if people like me don't warn you about it, then you're gonna suffer. Because who's paying for that, by the way? Yeah, you. You're paying for that because the government in the UK only know how to tax. They don't know how to incentivize entrepreneurs and fuel up an economy. They only know how to tax. So this is just real, and I'm sorry if it's scary, but I'm not sorry. But if you join rob.team, people are still asking, how do you do that? Open a new page, a new window, type in rob.team. That's how you do it. Simple as. There's a link in the comments and a link at the top. I can help you. Look, are you going to get rich quick overnight? No, um, I don't believe in that shit. I do believe in getting rich real, getting rich long. But I've been doing this for 16 years. I wrote the UK's best-selling book on money called Money. I've got one of the top business podcasts in the world called Money. So, you know, I'm a columnist, weekly columnist for Inc.com. I've done quarter of a billion in revenue in one company. I now own 7 companies. I've got $50 million plus real estate portfolio. So, like, when you go to uni, you pay 50 grand a year and they're skint. And yet for Rob Moore, which you can offset against the business expense, you know, hey look, Over and out. If you're not joining now, I've done my bit. Pete, I want to hand over to you, my friend. I've got to get out of here. The room is yours. So thanks for tuning in, everyone. Over and out. Pete Cohen is taking the room. Pete Cohen is a legend. Over to you, Pete. Ladies and gentlemen, you have just been Rob Moore'd. Let's give it up for Rob Moore. If you're on the stage, flash your mic.