My NFT Launch SNEAK PEAK 🤫

Hey, it's Rob, and this is a complete exclusive. No one has ever, ever in the history of the world, um, been told about my upcoming NFT launch. If you follow me on social media and you see my stories, you've probably seen these little candy characters, or Jelly Babies as we know of them in the UK, and you've seen me talk about and tease that I may have some NFTs, please. Coming soon in a town near you. Well, do you know what? This is the first worldwide premiere exclusive to my NFT launch. You cannot buy them. You could offer me £10 million, you could get naked in front of me, you could bribe and blackmail me. You could do whatever you want. You cannot buy these. These are not for sale. These will not be for sale for many weeks. But what I wanted to do was share with you an exclusive sneak peek into my NFT launch. Now what I will say is, you know, normally I ask you to share my content. Do not share this. I'm not interested in the world knowing about this. I'm interested in some of my most loyal followers and fans knowing about this. So I will be launching in a few weeks' time my Genesis NFT launch. So an NFT is a non-fungible token. I'm an entrepreneur, so I'm creating utility and community, not just a piece of digital asset. A JPEG, if you like. So what I'll do is I'll talk you through what's an NFT, how are they being used, how are my NFTs different, and then what utility am I offering for my NFTs, and what are they, and what do you get. And I'll take you through that entire process. Like I said, I would just ask you, please do not share this because it's a sneak peek. So an NFT is a non-fungible token. It's essentially a piece of digital real estate. It's a digital asset that is minted on the blockchain, which is not fungible, which means it's not separable or breakable. $10 is breakable into 10 $1, but an NFT is non-breakable. It's supposed to have maximum security. It's not supposed to be able to be manipulated. And so it is a smart digital contract or asset minted on the blockchain. Now, the earlier versions of NFTs have been JPEGs and digital art. You know, there's these Bored Apes and all these sort of digitally created either pieces of art like Beeple does or just characters, something like that. But really, in a lot of ways, the art is the way to test the concept. And NFTs are evolving very quickly, and NFTs are now being used as access for events. So, um, you could have an NFT which is a visual VIP access. Or it shows that you're part of a community, or it could actually be a ticket for an event. An NFT could almost be like a QR code where it gives you certain privileges and perks and rights. An NFT could be, for example, a certificate of authenticity. So it's very likely that in the future, companies like Rolex, for example, who normally just give you a little bit of, um, a piece of paper or a card to show the certificate of authenticity of your £20,000 watch. Well, it's very likely that they'll now mint a certificate of authenticity on the blockchain as an NFT. It's not fungible, it's not, um, you know, replicable, duplicable, um, copyable, stealable. And then the NFT space could— who knows where it could go. You know, we had Bitcoin and now we have a zillion coins, stablecoins, altcoins, and shitcoins. And with NFTs, we've got certificates of authenticity, art, tickets, access, community. And then it could be— it could be literally anything and everything. It could be a status symbol, it could be access, who knows. And that's exciting, but it also means that it's somewhat disruptive and Wild Westy and unregulated. So you've got this fraternity on the one hand who are artists and creators who are in the digital art space or are big sort of crypto heads, or they just love to jump into stuff that's new. They love that it's decentralized. You know, this is anti-political rebellious communities on Discord, these movers and shakers and change makers in the digital and influencer and tech space. You got these kind of people, but then you've also got the creators, the entrepreneurs who don't just want to create pieces of digital art that may go up in value or may go down in value. They actually want to create utility. So what an entrepreneur has to do is create useful and valuable products and services that make a difference to many people. And a piece of digital art, a bored character, may not create utility and value. And look, if there's low supply and high demand and there's enough whale investors in the early phase, and all the cryptocurrencies and the investors are bullish, hundreds of thousands or millions might go into these very limited number of pieces of digital art. But that bubble could soon burst with the crash in crypto, so there's less bubble money. And as this, um, you know, space becomes more regulated, has more competition, normalizes, maybe this sort of peak of being able to earn hundreds of thousands from a JPEG, and maybe that will be a bubble. Maybe it won't. Maybe the, the more limited runs will continue to go up in value. But where I'm coming from is I'm an entrepreneur, I'm a creator, and most people don't know this. I bet you didn't know this, my lovely Brand and Marketing Mastermind clients. Give me a yes in the comments if you knew that I used to be an artist. Most people don't know this, but I am a practicing artist. Well, I had an art practice for maybe 5 years, part-time, then full-time. Um, I actually got 100% at GCSE. I was the only known person in the UK to get 100% of my exams age 16. I got an A* GCSE, 100%, then an A at A-level. And at A-level, I only did half the degree. I spent the other half in hospital, um, and I actually resubmitted some of my GCSE work that I didn't even submit to my GCSE. I resubmitted to A-level and I got an A. And I've been creating art from when I was about 4 years old, 3 or 4 years old. Now that's not a brag, that's just what it is, but most people don't know that about me. So when this NFT space came out and people were creating art, I was like, well, I used to be an artist, so I can do that, and I might do that, and let's see. But I've actually been way more patient, way more patient than I normally am with launches, because I've been watching this space for 14 months and planning behind the scenes, creating my art, um, and, you know, making the pieces by hand. And watching other launches and creating the assets and getting feedback from my community and actually taking my time to roll this out. Someone has said in the live, the only person in the UK to get 100% BS. Well, my, um, my art teacher at the time told me that that was the case. So, you know, that's what I was told. Um, but you can see from the records, I've got an A*. And I guess you've got to have at least in the high 90s of percent to get an A*. So there you go, you can find that. Um, now, so here's my concept for my NFT. I want to create a community of people interested in this digital space. I also want to create, um, a unique piece of art for you. And I want to do something that's entrepreneurial, and I want to give you utility and value. So my quandary has been, how do I do a unique piece of art? How do I create value for you through this NFT? And what are the perks and benefits could I give you? What digital assets could I give you that are equal to or more valuable than the NFTs that I might launch? Hmm, that's been my challenge. So here's what I'm doing now. First thing I would say is, if you make sure that you're following me on Instagram and Facebook, I'm putting images of the early versions of these NFTs on my Instagram and my Facebook. So if you're not yet following me on Instagram and Facebook, do that now. I don't have any NFT images to show you right now. They're actually not minted yet, although they will be minted on OpenSea. I have done a test mint on OpenSea. We know how to mint our NFTs on OpenSea, but right now we're taking painstaking time to create these pieces of art, and then they'll be minted on NFT— on as an NFT on OpenSea. The only place you will find images of these before they're minted is on my stories on Instagram and Facebook. Okay, so the art side of it, I think— well, I know this is completely unique. Find me anyone that's doing this combination and I'll give you $500 straight up if you find anyone else in the world who's doing this unique combination. So I have got my own characters and we are minting them as a digital piece of art, the NFT, but you also get the character as a physical piece of art sent to you. Now, in the UK, you might know what a jelly baby is, but we're calling these— for the sake of, um, copyright issues— we're calling these Candy characters, and I am launching 43 candy characters, each with their own unique attributes. And there will be a visual NFT image of your own unique candy character with his own unique attributes and perks and qualities. But get this, You will also get the physical character in a presentation box sent to you as a piece of physical art. I don't know anyone who's creating digital and photographic and physical characters and giving you all three. Most NFTs that are characters are digitally created. Mine are actual physical candy characters that I have hand varnished and hand sourced their attributes, weapons. Some have got brooms, some have got scythes, some have got axes, some have got guns, some have got lightsabers, some have got swords. Each one has its own unique color and attribute quality, so you get the NFT digital image, which is a photograph of the physical candy character or Jelly Baby, and you get sent the Jelly Baby. Now, Simon on the live has just said, what a load of dot dot dot. So what I guess he means is, what a load of awesome, unique, creative, entrepreneurial awesomeness. Now, if he thinks, what a load of bollocks— honestly, I'd like some people to think that this is a load of bollocks, because if some think it's a load of bollocks, others will think that it's a unique and creative idea. I want it to be polarizing. I want some people to scratch their chin and go, I don't understand these jelly baby characters that etc. And that's okay. Now, I used to make pictures out of jelly babies when I was a practicing artist 12 years ago, and these were my most popular series of art. And that's why I phoenix these jelly babies from the dead 12 years ago, and now there will be a unique mint of 43 of them. Now, I believe I could mint these and launch these and, you know, have a fair exchange of, you know, hmm, well, how do you price them, I suppose, is the question. How do you price them? Well, I'll answer that in a minute. So, um, Amy has said Y43. One, I wanted a very limited number, so so that there could be scarcity. So when you buy one, you know that you're only getting one of 43. But also, it's my 43rd birthday this month, so I'm launching it as an anniversary of my birthday. Now, I had to choose a limited run. The lower the number, the higher the cost. The higher the number, the lower the cost. I wanted high scarcity so that if you purchased one, you've got more likelihood that they'll hold their value or even go up. But there's another element to this. So many people, if they were launching an NFT, that would be it. That would be what they do. But I am launching 3 levels. There are 19 green and yellows. There are 15 red and pinks. And there are 9 purple and blacks. Now, if you purchase a green or a yellow, you will get the NFT, you will get the physical piece of art sent to you with a certificate of authenticity, which will be part what your NFT is, and you will get ownership of one of my podcast episodes for life. So for the next 5 or 10 or 15 or 20 years, you will own one of my podcast episodes. And what that will mean is at the start of my podcast episode, I will say, I just want to congratulate Michelle Walker. She's the proud owner of episode 472 of Disruptors Podcast because she bought number 32 Disruptors NFT. Michelle Walker does ABC. Make sure you go and follow her on this link. She owns this episode. Oh, and by the way, Michelle Walker's product and service is A, and she helps people do B. And if you want to, um, use her products and services, go to this link right now. So what Michelle will get for owning episode 477, which she got with one of the green and yellow NFTs, is she can run 2 ads on that podcast episode for the life of that podcast. She owns that episode for life. There's 2 ads on it, and she gets an announcement from me that she owns the podcast episode, and she gets a certificate of authenticity, and she gets the physical character, and she gets the image NFT. And if she sells that NFT in the future and makes a profit, she still keeps the podcast episode for the life of the podcast. Now, my podcast's been going 6 years. I expect it to go another 60 years. So not— it's not just a piece of art now, it has utility. Now, if Michelle has a product or a service or a business, or she wants to grow her social media, getting access to potentially tens or hundreds of thousands of downloads That's really valuable. People pay me £150 per 1,000 downloads. They pay me £15,000 for one ad on an episode. A sponsor is paying me £100,000 plus for a 6-month headline sponsorship. And Michelle's going to get this for life when she purchases a green and yellow. Now, by the way, let me talk about this. Let me summarize it, then I'll do Q&A. However, Michelle might go, oh, I want one of the reds and pinks. Now, the reds and pinks are a bit more money, and when you buy a red or a pink, you also, in addition to owning a podcast episode for life, you own a YouTube video for life. And again, I'll announce that you're the proud owner of this YouTube video and shout out your socials, and then you get to run 2 ads on that YouTube video for life, and I'll turn off all the other ads. But if you take one of the purple and blacks, then not only do you own a podcast episode, not only do you own a YouTube episode, but you'll also be interviewed by me on the Disruptors Podcast and on my YouTube channel. Now, people have paid thousands and thousands of pounds to be interviewed by me on my show, and some of my podcasts have had tens of thousands or more of listens, and some of my YouTube videos have had millions of views. So here's how it's going to work. I'm going to do a pre-launch, and I'm going to open up people to show an interest in purchasing one of those 43 NFTs, though they won't be able to buy it. And then as I've built up some interest, I will be inviting people to apply for one of the 43 NFTs. I'm going to probably take 250, 300, maybe 350 people that I'll go, do you know what, I would be happy for you to own one. Because here's the thing, I'm not going to sell a purple and black to someone who owns a condom-making factory and they want to advertise condoms on my Disruptors podcast, on my YouTube channel, because it's not a fit. So I'm interviewing you as much as you're showing your interest in me, because you're going to want to know it's a fit so you can get an ROI, and I'm going to want to know it's a fit so I'm happy to shout you out. I don't want my competitors, I don't want scammers, I don't want schemers, etc. So actually, this isn't going to be a, hey, anyone can buy my NFTs. This is going to be a progressive opening up of informing the market what my NFTs are, an invitation for you to say, yep, I'm interested, then an application for you to go through, and then first come first serve. And then what we'll do when we open is it'll be strictly first come first serve. So let's say Michelle buys number 1, she's won, she buys a black or purple She's number one. What that means is she gets to choose what podcast episode she owns. She gets to choose what YouTube episode she owns. She gets first refusal. Because by the way, when I interview Jordan Peterson this summer, we could get 5 million views. And if Michelle bought the first one, she's first. She can go, do you know what, I'm gonna wait I'm gonna wait for these NFTs to go up in value, and I'm gonna wait for the Jordan Peterson episode, and then I'm gonna have that one. And she might get, I don't know, thousands or tens of thousands of followers, or might sell thousands of widgets. So by the way, some of my episodes get tens of thousands in downloads of views, and some of them get millions of downloads or views. Who gets to choose? The one who who purchases first. So it will be a merit-based thing whereby if Michelle said, I'm number 1, here you go, Rob, I'm in, I'm first in the queue, phone me first, I've paid in. Now Michelle might go, do you know what, I want to, um, own my podcast and YouTube and I want to get my message out quickly because I've got a launch coming. And that's up to her, she can cash that in, or she can wait and wait and wait and wait for my brand to grow, my subscribers to grow, my followers to grow, my downloads to grow. She can wait until Rob launches Jordan Peterson or whatever big name and they go, yeah, Rob, I want that one. So I've got some quite cool comments here about how they think it's pretty clever and quite well thought out. By the way, I've been talking about this for months. I've been interviewing people who've done NFTs. I've been asking my team. I've been planning this. So by the way, I might have a few little iterations, right? So let me summarize. In a few weeks' time, I'm launching a series of 43 NFTs. They are individual candy characters. In the UK, they're known as Jelly Babies, though they're not Jelly Babies anymore because I've varnished them and added weapons to them, and we've changed their colors. You are going to be invited to buy— you, by the way, you could buy up to 5 if you want. But no one can buy more than 5 so that they don't pump and dump. Uh, and if you buy one of the green and yellows, you're going to own a podcast episode for life that you can promote forever, running 2 ads on. If you buy one of the red or pinks, there's only 15 of those, you're going to own a podcast episode and a YouTube episode. But if you own one of the 9 black or purples, you're going to get podcast, YouTube, and you're going to be interviewed on both of them, and they're done on a first-come, first-served basis. So the earlier you purchase, you get to choose which character you get, because you might prefer a weapon and an image that you might think is more rare, and you always get first refusal on which episode you're gonna own on podcast and YouTube. So it launches in a few weeks' time. You get the physical art as well as the digital NFT as well as the certificate of authenticity, and you are going to own a podcast and/or YouTube and/or be interviewed by me on my podcast YouTube channel for life. Now a lot of people then are going to ask, well, how much is it? I'm still thinking about the price differentiators. Um, I want to make it fair exchange so that you can get an— if you get an ROI, I'm happy. I.e., if what you paid you got back in business because you own the advertisements and the sponsorship on the show, I'm happy. But I've got to— it's got to be worth my time. So, you know, there's got to be enough in it for me as well, otherwise what's the point? So I'm actually not gonna say on the lives how much it's going to be. I'm going to discuss now in Brand and Marketing Mastermind. I'm going to get your little thoughts on it in a moment. Um, so yeah, what's unique about my NFT? The art is unique, the physical as well as the digital is unique. The fact that you get the physical piece of art is unique, and I don't know anyone who's giving ownership of podcast episodes and YouTube videos and even you be interviewed on their channels. I've had tens of millions of downloads and views on my channels, and therefore you've got utility and value and hopefully equity and also community. Now I'm also going to launch a series of 430, and for the 430 you gain access to my Discord crypto and NFT community. You get a ticket to the CreatorCon event once a year for 3 years, and you also going to gain access to a, a crypto and NFT course. That's going to be a lot less money, and of course there's going to be 430 of you, not 43. But there's going to be a community ticket as access, a creator conference, a crypto and NFT course, and you're going to get a, um, an NFT. But of course that's not going to be as unique or as rare as the 40. 3. So I want to thank you for tuning in. Do not share this. I've given you a little sneak peek there. You can't pay for this, you can't buy this. I'm going to launch this in maybe a few weeks' time. So there you go, you lot got a little sneak peek. Thanks for tuning in. By the way, if you've got any questions on the Facebook Live, put them in the comments and I'll come in and talk to you about them afterwards, maybe. Um, there's certain things I can't reveal, like I'm not going to reveal the price. But if you, um, online on Facebook have got any questions for me, stick them in the comments. I'll come back and answer them soon.