Shauna warns that the FCC may soon ban buying insurance leads, pushing agents toward self-generated ones. Pick Facebook or Instagram, clean up your profile to look professional and compliant, then post valuable content that gets prospects to book themselves.
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The FCC might make purchasing insurance leads illegal. So here's 3 action steps that you as an insurance agent should take right now to start building a strong foundation for a lead generation game that is not only compliant but thriving. My name is Shauna. I'm a lead generation expert, and I teach insurance agents how to generate their own exclusive leads who self-schedule. First, choose a social media platform that aligns with your goals and that your audience is on. Psst, the best platform for insurance agents to be active on is Meta, AKA Facebook and Instagram. 2, you need to optimize your profile. And 3, you need to start posting valuable content. If you want more details about optimizing your profile, what you should post on your page, and how often you should post, I just uploaded a YouTube video that shares more details. And don't forget, follow for more insurance lead generation tips.