Steve VarsanoFounder at The Jet Business

How our social media strategy took our brand to new heights! ✈️📈

Name: How our social media strategy took our brand to new heights! ✈️📈
Uploaded: 2025-02-21T15:19:52+00:00
Duration: 26 s
Channel: Steve Varsano
Description: A company's social media push brought a flood of inquiries, mostly low-quality, but enough good leads to justify opening a U.S. showroom while keeping…

21 Feb 2025 · 0 min

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0:26

A company's social media push brought a flood of inquiries, mostly low-quality, but enough good leads to justify opening a U.S. showroom while keeping London as headquarters.

Because of our social media presence we've built up in the last year, we're getting a much more global inquiry from people. Some of them are completely off-the-wall crazy nut people, but there are those golden nuggets that are in there. It's making us chase many more deals, but we have basically an empty bucket at the end of a lot of them. So we're really changing some of the ways that we're qualifying people, and we're going to open up probably another showroom in the US because a big majority of our business is coming from the US. So I think we're going to be in the US and stay in London. That's our major focus for the next year.