Tamsen Webster explains how to build persuasive arguments by examining where you and your audience align or diverge, getting curious about disagreements, and reframing toward shared ground like interdependence. She shows how multiple layers of difference shape how people receive information.
By looking at the pieces and parts of, let's say, the core case for your idea, where do they align and where do they not? Then get curious about where and why they don't. You might find, for instance, that someone says, "Well, I don't believe that everything is interconnected." Okay, maybe they don't, but we might be able to go one level up and say, "Would you agree that we're at least interdependent? Something that I do is going to affect something that you do, even if it's not direct." Then the job is back on you. Can you now make your case through that shared common ground of interdependence, that place where you do both see the world the same way? People are different. There is many, many layers of difference, and each of those layers of difference shapes how someone receives information, but also how they give it.
