Tamsen WebsterFounder & Chief Learning Officer, Message Design Institute · I study what novel ideas require to make aha moments possible | Researcher, author, and professional sensegiver for people whose work changes minds

The Credibility Rule for Getting Ideas Heard

29 Apr 2026 · 0 min

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0:24

Tamsen Webster explains how to get people to listen: don't attack their beliefs. Instead, build on what they already believe and defend your ideas fast using simple concepts they already accept from their own experience.

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