Tamsen WebsterFounder & Chief Learning Officer, Message Design Institute · I study what novel ideas require to make aha moments possible | Researcher, author, and professional sensegiver for people whose work changes minds

The Fool Wanders, The Wise Man Travels

7 Apr 2021 · 2 min

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1:41

This content was created by Tamsen Webster. This content was uploaded by Tamsen Webster. This is a YouTube video titled "The Fool Wanders, The Wise Man Travels" (uploaded 2021-04-07T12:41:28+00:00). It contains a short one-minute monologue — a motivational/communication coaching message — advising creators to first articulate and elevate their idea before amplifying it. The speaker cites the proverb about wandering vs. traveling, outlines a three-step approach (idea, articulate, elevate, then amplify), and references the book "Find Your Red Thread" and redthreadbook.com. A single speaker delivers the message; no multi-person dialogue is present.

Chapters

Your 1-minute message for today: The fool wanders, the wise man travels. I love this proverb because it gets at the heart of what often gets in our way when you're trying to get your message out there. You know you have an idea, you want to make sure it gets amplified, and so we think that it's, "I have the idea, I can just amplify it." But this is where that proverb comes into play. 'Cause if you haven't thought about what's the most effective way to talk about that idea to a particular audience to achieve a particular outcome, well then you can start wandering around a bit. But if you wanna make sure you don't wander, you travel, and you travel in the most efficient and most powerful straight line, there's actually 2 steps to take prior to amplification. I mean, obviously have your idea, that's step 0. Step number 1, articulate that idea. Make sure that it's in the pieces that you need for someone else to understand. Second, elevate it. Add the language and the words that make it uniquely yours. Then and only then, amplify. That's your one-minute message for today. You can find more of these in my book, Find Your Red Thread: Make Your Big Ideas Irresistible, and you can find information on that at redthreadbook.com.