Tamsen Webster explains that changing behavior starts with changing perspective. She discusses how reframing the way people see the world opens new options for action, and shares ideas from her book Find Your Red Thread.
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To change what people do, you have to change how they see. That's today's message in a minute. I'm Tamsen Webster of TamsenWebster.com, and here's what I mean by that. When you have a big idea, you want it to change people's thinking or behavior, and you know that you need to make that case for change. But a lot of times when we make that case for change, we tend to focus on what people are doing those behaviors than how they're seeing. Yet how we see the world drives what we do in it. Our perspectives alter our perceptions. It limits or determines exactly what we can see, and that determines what we see as our options for acting. So that means to change what somebody does, you have to change how they see first. And that starts with understanding how they see, what lens they're looking through when they're trying to answer their own questions or solve their own problems. And within that view, you need to find a way to give them a new perspective to start to focus on instead. So remember, when you are trying to figure out how to change what people do, change how they see first. You can read much more about this in my book, Find Your Red Thread: Make Your Big Ideas Irresistible. You can find more on that at redthreadbook.com and get weekly inspiration at my newsletter, tamsenwebster.com/newsletter.