This content was created by The Piano Pod with Yukimi Song. This content was uploaded by The Piano Pod with Yukimi Song. This is a YouTube trailer (title: "Trailer for Season 4 Episode 19: Megan Ihnen, Connecting Contemporary Audiences – Live Music...") published May 27, 2024, promoting an upcoming episode of The Piano Pod with Yukimi Song. The excerpt contains interview/promotional material: one speaker (a Live Music Project representative) describes the Live Music Project (LMP) as a classical-music advocacy and tech-for-good organization that builds tools like a concert calendar and Spontaneous Free Tickets, and another speaker provides promotional copy announcing an episode featuring Megan (described as a celebrated mezzo-soprano and executive director of LMP). The trailer focuses on LMP’s mission, audience engagement, and how the platform connects musicians with broader audiences; it names host Yukimi Song and invites listeners to tune in on May 28 at 8 p.m. Eastern.
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Well, I like to think of Live Music Project, or LMP, as a classical music advocacy and a tech for good organization. So that means that we are specifically supporting the classical music field, and that can be early, early ancient music through experimental contemporary classical music, everything in between. So we try to think of classical music, but in a very open context. And the tech for good aspect is that we have a volunteer software development team. So we actually create the technology tools that we use to support the field. So that includes our national-international concert calendar and our audience development tool called Spontaneous Free Tickets.
For the upcoming episode of The Piano Pod with Yukimi Song with Yukimi Song, I had the pleasure of speaking with Megan Heenan, celebrated mezzo-soprano and executive director of the Live Music Project. We explore The Live Music Project's mission, its impact on the classical music industry, and its global reach. We discussed how it innovatively connects classical musicians with broader audiences and delved into the captivating topic of audience engagement.
Live Music Project is really about being listener-focused, right? We're really about amplifying listener agency. We want to say, what do you want to hear? Like, what are you wanting to experience and hear more of? Tell us that and then we're going to work hard to like surface that information for you in a way that makes it so easy. You're not, you know, like I said, if you're not 5 pages deep on Google search results trying to find something, it's, it's right here for you. And hopefully making that path from I thought about going to a concert to finding out more information to buying tickets or putting it in my calendar. Just so easy so that you're going from, man, I'd really like to go to a concert, to I have it on my calendar, I'm ready to go, you know, in, in just only so many clicks. I am so grateful to our founder, Shia Lyon, who is actually our current director of product and an amazing board member. She's still so actively involved with this organization. This would not exist in any way, shape, or form without Shaya's vision. And I love Shaya's origin story with Live Music Project in so many ways. And so I'm going to give a little bit of it.
Dear fellow classical musicians, don't miss the chance to hear Megan's inspiring story and learn how to build a vibrant community using the Live Music Project platform for free. Join us tomorrow, May 28th, at 8 p.m. Eastern for an enchanting conversation with Megan Egan. Streaming on The Piano Pod with Yukimi Song with Yukimi Song and available on your favorite podcasting platforms. Tune in and transform your musical outreach.