Why Many Of Us First Think About Money When Motivating Others

How do you get more new patients or hire more clinicians at your clinic and yet still remain profitable? This is the question and I'm on a journey to get you the answer. I'm going to interview the best marketers and clinic owners across the world to give you access to their winning strategies from recruitment, marketing, operations, finance, and more. So you can easily take action on the secrets to grow your clinic. I'm Rick Lau. Welcome to Clinic Boss Secrets. Hey everyone. We're going to talk about a super juicy topic. We're talking about motivators. What motivates people, whether it's intrinsic or extrinsic factors. Check out this episode. Karen and Judy actually dive deep into this.

You're all right on target. Intrinsic is, is our purpose. You know, what do we feel connected to? Curiosity, passion. The extrinsic are really what you defined the promotions, the pay increases, the bonus, the benefits, the perks. And so here's it. Intrinsic versus extrinsic motivation is why we do what we do. So if you think about this, put an X in the box. If you find your first approach to a motivator is ex at the is the extrinsic versus the intrinsic, such as money, bonuses. It's what drives the conversation. So I'm getting back to now a little bit of Karen's question. Can you talk about the money issue piece? So how many of you initially are triggered to go right after an extrinsic motivation when you're talking about a potential hire or retention, you don't want to lose someone, put an X in the box if that is a trigger for you and you address that as a primary response. Yeah, ex. Yes.

See?

Yes, that's exactly right. Okay, so why it's tangible. We think from an owner standpoint, everybody's motivated by money because they say so and sometimes they don't. But just like Irene stated as well, that's the tangible. Now there's a term called over justification. So this is what happens if we continue to use the motivator of money or bonus or extrinsic, and we do that exclusively. Then we over justify. And what happens then is we start to inhibit the person's intrinsic so they don't know what they're driving at. And so if we continue to focus on the money piece, we won't really drill down into the internal or intrinsic motivator. Irene did that in her conversation and they were able to really determine what the true motivator of that individual was. But if we focus on that more, we're actually doing more harm than good at determining what really we want in or what the motivators are for individuals. So it's really important to pay attention to that, because that's the thing that we go after, because that's what people are asking for and that's why this tool is so beneficial from that standpoint.

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