Why Your Clinic’s Schedule Is Empty

How do you get more new patients or hire more clinicians at your clinic and yet still remain profitable? This is the question and I'm on a journey to get you the answer. I'm going to interview the best marketers and clinic owners across the world to give you access to their winning strategies from recruitment, marketing, operations, finance and more. So you can easily take action on the secrets to grow your clinic. I'm Rick Lau. Welcome to Clinic Boss Secrets.

Hey everyone. You're gonna love this episode. We're gonna talk about why your clinic schedule is empty and what you could do. We talk about everything from websites to phone calls to about getting five star Google reviews. Check it out. And so like I said, the problem I experienced as I grew my 127 locations was that I was spending all this money on marketing and I blame my marketing company, but they are actually redoing their work, but my schedule is still empty, you know, and what I realized, right, was that like I was getting the traffic everyone, you know, right. And I was getting the phone calls, but it wasn't showing on my schedule. Right. You know, and so this is kind of the new patient journey. Very similar to like what kind of like shared with you when with his like, you know, like patient funnel, right? Is that like practice promotion gets you the traffic, you know, like are like, you know, like this generating phone calls or web forms, you know. Right. You know, from there, if you have the right conversations and you do the right things, you book like them into a new patient and hopefully your physiotherapist will actually put together a care plan and they graduate from the care plan. And when they graduate from the care plan, they will actually are so indebted to you and they'll bake you cookies and cake, but they'll also give you a Google review which pumps up your Google my business listings. And then ultimately it'll help you with SEO again and traffic. Okay. You know, so if you want to, if you want more Google traffic, you gotta be able to like you know, this patient journey and all this stuff like, like it has to happen. Okay. You know, so, and once again, you know, like, yeah, so and I just want to remind everyone is that most of you are already getting traffic on your website. The question is, are you converting them into your full plan of cares?

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