Strong customer reviews on Trustpilot and Facebook work as social proof to justify higher prices. If you're overpriced, reviews will show it. Happy customers prove your pricing is fair.
Chapters
Your reviews are outstanding on Trustpilot, Facebook. How much impact does that have on your pricing? The reviews help back that up massively. So you can literally say, you know, don't take my word for it. Have a look what our customers say. I think if you're too expensive, that'll come through on reviews. People will say they did a good job, but you were too expensive. If you're priced about right, people are happy, aren't they? They can see the value in what you've done. You know, you can say, you know, there's hundreds of reviews there that people can look at and see happy customers. You know, it really backs up what you're trying to say to a customer and gives them a bit Durst.