Wes Spencer argues that hiring people matters more than buying tools for an MSP. Keith Craig of Empath uses an Aerosmith analogy: owning the same guitars and amps doesn't make you Aerosmith. The talent you employ is what actually sets you apart from competitors.
Randy checking in. Randy's a really good friend of mine, and he says the choice between— his struggle is the choice between tools, AI, or people headcount. What leverage is more important? That's where I'm stuck. And I get this, right? Like, we know that people are the most expensive part of the P&L, no question. Also the most unpredictable. Also probably the true differentiator, right? Because to Keith Craig's point, one of my colleagues at Empath, he says this all the time. He's like, look, I can go buy the same guitars, the same amps, the same pedals that Aerosmith uses. That doesn't make me Aerosmith, right? It's the people that make the difference. And so, you know, this is important. And I think this is where people do oftentimes get stuck, is we do want great tools, we want a great stack, but the people is important. And it's really the true differentiator from one MSP to the next.
