3 Keys 👆 To An Effective Marketing Message

I think a good effective marketing strategy answers three questions clearly who are you talking to? What are you saying and where are you saying it? So the first thing you got to start with is who are you talking to? Our five star prospect profiles are exercise we use to help you get clear on who you are talking to. Step two is the what are you saying? And that's where I reference the story brand framework. Use the framework to tell your prospect story and then the where is focus on exponential awareness. Where can we put our message in front of a lot of people at one time? Is it social media? Is it podcasting? Is it YouTube? Is it webinars? Is it public speaking? But focus on getting your message in front of a lot of people at one time to get that message out far, fast and wide. If you do those three things well, your marketing is going to work for you.