Andy NearyI help insurance professionals turn brand awareness into business growth.

December 20, 2022

20 Dec 2022 · 0 min

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0:21

Short excerpt from a YouTube video by Andy Neary offering sales/prospecting advice: he argues that a small list of highly qualified leads who have given permission to be contacted is more effective than a large list of unqualified prospects who are unaware of or annoyed by outreach.

I'd rather have a small list of hyper qualified leads versus a huge list filled with prospects who don't know who I am, don't even really know I exist except for the calls and emails I send, and again have not given me any permission to reach out. They're probably annoyed by it. Instead, if you could have that small list who have given you permission, you're going to be so much more effective with your prospecting, trust me.

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