Andy Neary shows how to turn one video into a blog post and podcast episode. Record once, transcribe it, extract the audio. One piece of content, three formats, three times the reach.
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So how do you become omnipresent with your message and your brand? You know, it's interesting when you watch social media today and you see how people are consuming content. People consume content in many different ways. You know, I always find it funny when you've got these influencers out there who are saying you need to be reading 52 books a year, one book a week. That's what every. All the top CEOs do. I get it. But it doesn't mean everybody consumes their best content by reading. I used to be a reader. I used to love reading books. I was reading one book after another, and they were so helpful. But you know what happened lately? I am not consuming books as well as I used to. I'm not digesting the content from books like I used to. It's interesting. I'm not getting as much value from books. And I'm finding, quite frankly, I'm reading books just to check the box and not get the value out of the book that I want to get. So I don't read as much anymore. Then I went to podcasting. I started listening to podcasts because listening to podcasts, putting headphones in my ear while I'm driving or walking was extremely helpful. But you know what's happened? There's so much noise around podcasts lately, it's hard to digest them like I used to. So I don't digest podcasts as much anymore. Now I'm having my biggest success, digesting content on YouTube, watching videos, watching people I follow teach me how to grow my business and grow my life. Here's my point. If you want to be omnipresent, yes, start sharing content on a platform. On social media you're comfortable with, whether it's making videos, make videos. If you like writing, write blogs. If you like talking, do audio. But you want to take it to the next level. You want to become omnipresent. Start creating content across all three platforms. Audio, video, and written. Because now you are hitting all three ways people digest content. Here's how you can do it. Make one simple video. If you make one simple video, you've got the video. Now listen to the video and literally type out what you said in the video. Now you got a blog written. Then strip out the audio from the video. And now you've got the audio version of what you just said. Three different pieces of content from one video. Guys. This is how you become omnipresent with your message, is you start creating content that anybody can listen to, no matter what platform they listen to. It on. So, got any questions, hit me up. I'm happy to help you guys. It is really that simple. You just got to put the time and effort to becoming on the present. The more you grow your message, the more you grow your brand, the more people are going to know who you are and the more people are just going to want to do damn business with you. So go make it happen.
