Andy Neary, an insurance marketing expert with 16 years at an independent agency, explains why traditional marketing isn't working and pitches a done-for-you content service for agents that includes LinkedIn posts, email campaigns, and coaching videos.
Questions this video answers
Andy Neary.
January 15, 2025.
16 years.
"upgrade your LinkedIn profile".
Chapters
If you're finding that traditional methods of marketing aren't working quite as well as they used to, and you know it's time to try something different, time to add another prospecting tool to your process, now is the perfect time. It's January, the start of a new year. And let me ask you, if someone Googles you, which they will, what will they find? One of the top Results is usually LinkedIn, even if you're not posting there. But if they find that your LinkedIn profile is filled with tons of educational information, then they find your YouTube page and they find that the message on your website is consistent with the other platforms, there are videos and educational articles out there, believe me, you will have a big leg up on your competition. Now, if you're already bought in and you know you should be More active on LinkedIn, but you struggle not only with what in the heck am I supposed to post about, but also, you know, finding the time between your client meetings and your renewals, managing your team, cold calls. How in the world are you also going to create content? Well, that's why we started this company. We come from the industry. I worked for an independent agency for 16 years. So what we do is specifically designed for insurance professionals and industry partners. We help to put a megaphone to your message, we help you refine your marketing message, and we provide a framework that takes the stress out of content creation. And not only can we show you how to do it and teach you how to do it, we can do it for you. We even write email campaigns for you. And in the meantime, in my profile, you'll see a link titled upgrade your LinkedIn profile. You'll get some awesome easy tips that you can implement quick, quickly, and each step has a coaching video. You'll love it.