Andy NearyI help insurance professionals turn brand awareness into business growth.

If your prospects can’t find you online, you have lost credibility with them. #socialmedia #salestip

23 Feb 2023 · 1 min

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0:41

Short YouTube social-media clip by Andy Neary arguing that social media and an online presence are essential for business credibility. Neary warns that after meetings prospects will Google you; if they find no online presence, you lose credibility and may be 'ghosted' after meetings. The clip frames online visibility as non-optional and increasingly central to doing business.

Chapters

You don't believe social media is an important part of business, you're already losing. It's not even a conversation anymore. It's here. It's not going anywhere. It's only going to become a bigger part of doing business. And so the first thing you have to establish is that you have to have a presence online. Let me give you an example. When you meet with prospects today, when that meeting is over and you leave their office, the first thing they're going to do is they're going to go Google you. If they can't find you anywhere, you have lost credibility with that prospect without you even knowing it. And when you get ghosted after that first meeting, you're like, what happened? It's because you have no credibility. They can't find you. You have no presence. Who are you?